木協家具行成立於1976年，是一家擁有四十年創作歷史的台灣檜木坊，以台灣檜木及台灣原生種木材為主，故台灣檜木珍貴，因此品牌主理人另建立倉庫有更好的保存環境，為前來的遊客能看到真正的台灣檜木的樹種，亦於木協園區裡細心栽種需1300Ｍ海拔以上才可生長的台灣檜木，這也是品牌主理人希望前來的遊客能對台灣檜木有更深刻認識及了解。
TAIWAN HINOKI DESIGN, established in 1976, is a Taiwanese cypress workshop with a thirty-year history of creativity. Their design works primarily feature Taiwanese cypress and indigenous Taiwanese wood, which are worth savoring and appreciating.
『渾然天成的淬鍊，肌膚與草本優雅起舞。』
以展現淬鍊草本的本質切入，利用天然植物的拓印圖像，立體且真實的輪廓刻畫在紙上的過程，傳遞品牌對於自然友善及淬鍊天然的用心形象。設計上運用潔淨俐落的文字排版，以輕柔、不飽和的色彩搭配消光銀面的材質，營造品牌純淨優雅的產品個性，並帶入草本拓印的視覺圖形，彷彿沐浴在森林間串出的陽光下，使人沈浸在自然草本的呵護之間，滋養修復一身疲憊。
The Essence of Botanical Refinement
We begin with the essence of botanical refinement, using natural plant imprints to create three-dimensional and realistic outlines on paper. This process conveys our brand's commitment to natural friendliness and the meticulous care we take in extracting natural ingredients.
Clean and Elegant Design
The design features clean and concise typography, soft and unsaturated colors, and a matte silver finish. This creates a pure and elegant product personality for the brand. The botanical imprints are integrated into the visual design, evoking the feeling of being bathed in sunlight streaming through the forest. This allows users to immerse themselves in the care of natural herbs and nourish and repair their tired bodies.
Visual Design Agency | Zerodeisgn 有物設計
Visual Design | Fred Chao
Package Design | Fred Chao
Package Design | Fred Chao
Clent | 木拹傢具行
Date | 2023
